FAQ
01 / Relay basics
Relay is an AI enquiry workflow agent for real-estate teams. It responds to property enquiries, understands listing context, answers common questions, redirects unavailable enquiries into suitable available stock, books viewings, and leaves your team with the next step.
No. Relay is not a CRM. A CRM helps your team store, organise, track, and manage leads. Relay handles the live enquiry work that happens before a lead becomes clean admin: the first reply, availability check, repeated questions, stock redirection, viewing coordination, and team handoff.
You should keep your existing software. Relay does not replace systems like PropCon. Those systems help manage listings, contacts, portals, tasks, and records. Relay sits in front of that admin layer and handles the live WhatsApp enquiry before it becomes another manual follow-up item for the agent.
Most real-estate software is built for the agency side: listings, contacts, portal feeds, notes, tasks, reporting, and team admin. Relay is built for the enquiry moment itself. When a buyer or tenant asks ‘is this still available?’, ‘are pets allowed?’, or ‘can I view today?’, Relay can answer, qualify, redirect, and book instead of leaving the agent to manually work through every chat.
No. Relay handles the repetitive first-response work before the viewing. Agents still handle relationships, advice, negotiation, closing, owner communication, and deal progression. Relay protects agent time so people spend more of the day on real real-estate work, not repeated availability replies.
No. Relay is a property enquiry workflow agent. A chatbot answers messages. Relay is designed to move a lead from first message to answer, qualification, suitable match, booked viewing, and team update.
Yes. Relay is built around the WhatsApp enquiry moment, where buyers and renters already ask about listings, availability, deposits, pet rules, and viewings.
Yes. Relay can also live on your website as a chat experience. In that case, it works as a website chat agent rather than a WhatsApp conversation, but it can still answer property questions, guide enquiries, and move leads toward a viewing.