Privacy Policy
How Relay handles personal information submitted through this public website, demo and contact inquiries, analytics, and related communications.
Last updated: 24 April 2026. This Privacy Policy explains how Relay, as the product and website operator, handles personal information collected through the public website, contact forms, demo or contact requests, analytics, and related communications. If formal legal entity details are not yet published, this policy uses Relay as the visible operator name for the site.
Scope and information we collect
This policy applies to personal information collected through the public Relay marketing website, including website forms, demo and contact requests, direct email or other contact routes connected to the site, and website analytics or similar usage tracking used to understand and improve the site.
Depending on how you interact with the site, Relay may collect your name, work email address, team, agency or company name, role, workflow context you choose to provide, message or form content, and records of communications you send through email, website forms, or other direct contact routes.
Relay may also collect technical and usage information such as device type, browser, pages viewed, referring source, CTA interactions, form events, and approximate location derived from network or browser signals where available and appropriate.
Third-party and client information warning
Relay is built for real-estate workflows. When describing your process, please do not submit tenant, buyer, seller, landlord, applicant, or other client personal information unless it is necessary for the inquiry and you have a lawful basis and authority to share it.
Where possible, redact or anonymise third-party details before sending workflow examples through the public website. If you do submit third-party personal information, you confirm that you are authorised to do so and that the disclosure is lawful.
How Relay uses personal information
Relay may use personal information to respond to inquiries, assess product fit, arrange demos or commercial follow-up, and understand workflow needs relating to inquiry handling, qualification, no-match demand retention or stock redirection, viewing coordination, and deal progression.
Relay may also use personal information to operate, secure, support, and improve the website, maintain business records, prevent misuse, and comply with legal or regulatory obligations.
Lawful processing and direct marketing
Depending on the context, Relay may process personal information because you voluntarily submitted an inquiry or consented to contact, because processing is necessary for legitimate business interests, because it is needed to take steps before entering into a contract, because it is necessary for performance of a contract where applicable, or because Relay must comply with legal obligations.
Relay may send relevant follow-up connected to your inquiry or product interest. You can opt out of direct marketing or ask Relay to stop those communications at any time.
Sharing and international transfers
Relay may share personal information with service providers and partners that support hosting, website infrastructure, analytics, email or communications, CRM or inquiry management where used, security operations, and professional advisers such as legal, compliance, or accounting advisers. Relay may also disclose information where required by law, court order, regulatory process, or to protect rights, safety, and legitimate interests.
Relay expects service providers to process personal information only for authorised purposes and under appropriate confidentiality, security, and data protection safeguards.
Some service providers may process or store personal information outside South Africa. Where required, Relay will use reasonable safeguards, contractual protections, or providers that offer appropriate protection standards for those transfers.
Retention and security
Relay keeps personal information only for as long as reasonably needed for inquiry handling, business records, legal obligations, dispute prevention, security, and legitimate operational purposes. Information may then be deleted, anonymised, or archived when it is no longer reasonably needed.
Relay uses reasonable technical and organisational measures to protect personal information, but no internet transmission or storage method is perfectly secure. Relay does not guarantee absolute security.
Your rights under POPIA
Subject to applicable law, you may request access to personal information Relay holds about you, ask for correction or deletion, object to processing where applicable, withdraw consent where processing relies on consent, and opt out of direct marketing.
You may also lodge a complaint with the Information Regulator South Africa using POPIAComplaints@inforegulator.org.za, enquiries@inforegulator.org.za, 010 023 5200, or 0800 017 160.
Children, special personal information, changes, and contact
The public Relay website is not intended for children. Please do not submit children's information or special personal information through the website unless it has been specifically requested and you are lawfully authorised to provide it. Relay does not seek that information through the public marketing site.
Relay may update this Privacy Policy from time to time by publishing a revised version on the website. Questions about this policy should be sent through the contact page or any published support or legal contact once available.